What's in a brand? Much more than just a name or a logo, a brand is the recognizable feeling these assets evoke. When we choose our brand partners at LC Apparel Co, we ensure that our values align with theirs.
First and foremost, our brands match our style. We carry brands we would wear, and love to wear. Brands that we can feel confident in, and brands we would share with our family and friends. Second, our brands are conscious. In today's consumer culture, fast fashion and throw-away products are a cheap and easy fix to solve a customer need. We're looking for something deeper. We want brands that understand the importance of influencing and educating their customers to become smarter consumers, and brands that make versatile pieces for all kinds of outfit ideas. Finally, we want all of our brands to support Canadian values. We want to help launch and bring Canadian designers and brands to the forefront. Though not all of our brands are Canadian, we definitely have a bias towards our country's blossoming fashion industry.
Click through the drop-down menu on our header to learn more about each amazing brand we carry, and to browse some amazing products that are sure to add some depth to your wardrobe.